Helping clients make the right decision - can you answer these questions?
I subscribe to Google alerts which is a great tool to keep up to date with news in the industry.
I came across this link which talks about the ICF helping potential clients be able to assess which coach is the right one for them.
What about how this would work for you?
Could you answer these questions if a client rang to "interview" you?
Do you work to a code of ethics? Do you tell clients about it and have it as a part of your material?
The ICF publishes their own code of ethics, or your coach training school may have their own ethics. Being able to clearly state that you do work to a code and making it available & visible helps set you out as a coach where it is important to work in a certain way
What can you tell a client, whether individual or corporate about your coach training? Coach training is a real way to show that you have put in that initial investment to the work you do. After all, you wouldn't go to an untrained doctor or dentist, would you? Why put your wellbeing at the same risk?
As well as your coach training, are you independently accredited by a body someone will recognise, such as the International Coach Federation, or Association for Coaches? This helps show that you have a professional body & interest in your continuing self development. If you can't answer this in the affirmative now - how important is this to you and your client group?
This is where a basic bio, information you can send out or an about you page can help to direct the basic information about who you are, who you work with & what background, experience & skills you have relating to the background you coach in. For instance, I have a background in learning & balancing working full time with other projects such as my coaching, running & seeing friends - and this helps when I work with clients to understand the issues they have with feeling overwhelmed.
Now, this is probably one you won't be able to "tell" up front. However, what you can do to help with this is spend the time contracting up front, or what Co-Active Coaching calls creating the "designed alliance". This way, a client can get an idea about how YOU specifically as a coach works & what expectations you have when you coach people, as well as how YOU can help them with the specific issue that they came to find out about coaching solutions for.




