One of the people I always make time to read is chris brogan because I find he always adds value when he posts.
This post on 19 presence management chores you could do every day is a fabulous example. It's to the point, focused and gives you tips on how to stay focused on social media - something I know many people are worried about given the fact it's easy to get swept up with what is happening out there! Even more for us coaches, we're just so curious about what is happening with people!
It also made me think on this specific situation, about how presence management as a coach is more than just presence management in relation to being doing tasks relating to social media.
Presence is a powerful word.
As coaches we aim to be present, to dance in the moment with our client, as we coach them towards their goals and aspirations.
As we market our business, we need to have the same presence to the communications, to what we tell people about our business, and by who we show up as, when we participate in social media. Because, it is a participation, and by using the word presence we can remember that.
So here are my own 10 tips for us to manage our presence as coaches on social media.
- Even if you are there only for 1 minute show up fully for that one minute.
- Take time to breathe and get really present and focused, and open to the connections you are making
- Honour your own authenticity about what is important to you, and what fits with your own brand and personal values
- Focus on quality not just on the numbers
- Take the time to build relationships in more depth with people you are interested in. Reach out to them first on social networks, and then to deepen your knowledge about what they do and who they are.
- Take time to think about what you are posting.
- Take time to retweet and share useful information. Add value by sharing what matters to you.
- Take the time to check out who you are following. Are you comfortable with that? Does it reflect you?
- Take the time to be present to your connections. Thank them for the value they add
- Be present for #followfriday Give great reasons for your follow, rather than solely a list of names.
